Our Story
Founded in the vibrant city of Porto, catcheuptq emerged from a simple observation: beauty brands were drowning in customer data but starving for actionable insights. Traditional analytics tools weren't designed for the unique challenges of the beauty industry – the seasonal trends, the emotional purchasing decisions, the complex customer journeys across multiple touchpoints.
Our founders recognised that beauty brands needed more than just numbers; they needed a deep understanding of customer behaviour patterns, loyalty drivers, and retention strategies that actually work in the beauty space. This realisation led to the creation of our specialised analytics platform.
Today, we serve beauty brands across Europe, from independent skincare companies to established cosmetics retailers, helping them unlock the full potential of their customer relationships through data-driven insights and strategic analytics.